Comments on: When Voice of Customer Surveys can Damage Your Brand

By: asian store online

asian store online — Tue, 20 Dec 2011 14:23:46 +0000

I tried kissinsights and still had annoyed comments due to its use

By: Tim Leighton-Boyce

Tim Leighton-Boyce — Tue, 17 May 2011 12:19:39 +0000

For the sake of completeness…

The new version of the 4Q survey system now offers a minimalist invitation which rises up from the bottom of the screen like Kissinsights.

http://www.iperceptions.com/solutions/4q/

They also now offer tagging and categorisation of comments via their interface.

By: paul

paul — Thu, 24 Mar 2011 21:20:23 +0000

yes, I tried kissinsights and still had annoyed comments due to its use.
the hellobar isn’t converting as much as I thought it would. only 3 click throughs out of 1000 visits. and no one filled out the survey (google forms)
the site is http://kingrichardsfaire.net if you’re interested

By: Brian Clifton

Brian Clifton — Thu, 24 Mar 2011 18:27:31 +0000

Tim: Yeah its a nice minimalist design, but its still invasive, which is why it still damages the brand(s) that use it…

By: Tim Leighton-Boyce

Tim Leighton-Boyce — Thu, 24 Mar 2011 18:01:14 +0000

Hi Brian, I’ve only got Kissinsights on a tiny test site, so I can’t claim much experience of it. My main reason for liking it was the way they encourage a minimalist to the questions.

The invitation can be configured to only show itself if a variety of conditions are met, such as having viewed n many pages or been on a particular page for longer than a time threshold.

They also provide a hack for triggering the popping of the invitation only when someone clicks on a specific link, so you could use that to come up with your own invitation system which required an explicit request. That last one might provide the answer. It takes more than clicking an option in their configuration system of course.