Search Engine Optimisation (SEO) has been a part of my background since starting my career in the digital industry (since 1997). In fact it remains a major part of working with clients, though now social media is a bigger part of the mix. Hence I still speak at conferences such as SES London – as I did recently.

http://www.sitevisibility.co.uk/blog/2010/02/12/interview-with-brian-clifton-author-of-advanced-web-metrics-with-google-analytics/

I was therefore honoured when Kelvin Newman  asked me to do a pre-show SES interview for his SiteVisibility blog.

Below is reprint of the interview I did last month. I reproduce here to keep my thoughts in one place…