If you are a self-helper, then apart from reading the book, the section Other Reading Material contains a book list from a wealth of talented people – all of which have influenced my thinking. In addition, you can tap into Google itself as well as numerous groups, forums, blog enthusiasts and a global network of official Google Analytics Certified Partners. This page is intended as a starting point for these – see below…

If you like what I write and how I approach web metrics and optimisation, you can hire me (and the team!) via my company – GA-Experts.com. We work with proactive clients wishing to change how they conduct business on the web. Note, my deliberate emphasis on change…

1. Training workshops with Brian Clifton

Education is a key part of what my company (GA-Experts.com) does. We specialise in one-to-one, in-house training of teams, where the focus is on building an organisation’s metrics understanding and how Google Analytics (as well as combining with other products) can be used to achieve this. View the GA-Experts.com Google Analytics Training service.

Upcoming training events:

As part of a series for Digital Marketers, I am partnering with Search Integration to provide this 1-day, non-technical (though in-depth), training workshop aimed at marketers, project managers, content creators and PR teams. If you are a Pro Lounge member, contact me for a reduced fee :)

In addition, I partner with the following providers globally (these are good people I know personally and therefore I am happy to recommend them):

When contacting a partner, quote the code “AWM-0210″ in order to receive exclusive discounts and offers for Measuring Success readers.

If you use one of the above partners, please drop me a line to let me know how you got on.

Official Google sponsored Seminars for Success. Run globally, these are classroom training events were you sit alongside other companies. They tend to be larger classrooms (i.e. cheaper and less personal – though great value if you don’t require a one-to-one touch) and are most suited to individuals looking for a jump start in AdWords, Analytics, and Website Optimizer.

2. Google provided (free):

  • Official Google Analytics Blog
    Google Analytics News blog where you can find latest product updates, what’s new, events, Conversion University, Help Center, and more: http://analytics.blogspot.com

3. GACP – Google Analytics Certified Partners (paid)

Official GACP logoGACP partners are independent of Google and have a proven track record in their field, providing paid-for professional services such as strategic planning, custom installation, onsite or remote training, data analysis, and consultation: www.google.com/analytics/support_partner_provided.html

4. Non-Google (free):

  • Analytics Help – Google Group
    A Google Group with a threaded message-board system. Members are any Google Analytics users (and potential new users) and Google Support staff occasionally participate: www.google.com/analytics/analyticshelp
  • Measuring Success - the official blog and companion site for the book, Advanced Web Metrics with Google Analytics

5. Useful Tools

See the following posts from me:

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